18th edition advertising and success
Edison Energia, has won, within the 18th Edition of the “Advertising ad Success Prize”.
Edison Energia, has won, within the 18th Edition of the “Advertising ad Success Prize”, the prize for the most original advertising campaign on energy thematic. Last May 3rd Edison launched in Rome the “ Electric Energy Guerrilla” , an event dedicated to professionals and dealers world , where the Company showed to the “ Producing Rome” how to save energies simply changing their suppliers . The initiative has awoken surprise to the inhabitants, that have found themselves surrounded by a lot of guys wearing green uniform , and ready to help people to save their energies , helping them, for example , to raise the shutter or carrying them around the city on comfortable green rickshaw.
The prize giving will take place on July 11th 2007 at Grand Hotel Villa Torretta of Sesto San Giovanni (MI).